Managing an eCommerce store on Shopify is no child’s play. You need to oversee a huge amount of tasks. The list includes listing the products on the store, page optimization, SEO, shipments, marketing, increasing your Average Order Value, currency conversion, and more. A store owner can get easily overwhelmed with maintaining their eCommerce store. A...Read More

Your Shopify store might be ready, products listed. But now comes the task of increasing the sales. Here is where upselling and cross-selling has an important role to play. Upselling and cross-selling are powerful topics that add more revenue to your store and skyrocket your profits. Let’s look at what these strategies are. Upselling is...Read More

You might have created your marketing funnel and kept an eye on the metrics for detailed analytics. But are you still suffering from poor conversion rates? Do your total customers be just a fraction of the total visitors of your page? What comes next? How can I improve the conversion rate? Your work does not...Read More

A sales funnel is the process of a visitor who passes by your store turns into your customer. For the success of an eCommerce, the sales funnel must be optimized with proper strategies to convert a visitor into a customer of yours. Once you have a marketing funnel set up, you have fine-tuned the lead...Read More

Struggling to convert the visitors of your website into your customers. You are not alone. Researches say that 98% of the visitors are not converted. But this doesn't mean they are lost forever. A marketing funnel can change the things around.Read More

We have all experienced upselling in one way or another. Be it adding fries when you have purchased a burger or buying a phone case along with your smartphone, we have rolled out a little more cash to make the purchase more valuable. An online store with no cashier to ask if you need a...Read More

pselling and cross-selling can be referred to as the art of introducing customers to add-on products or services. When a customer is interested in a product or a service and is ready to purchase, we offer complimentary add-ons which adds value to the original item. Offline retailers have been practising the upsell strategies for decades....Read More

Have you ever purchased shoes from a footwear shop only to be approached by the salesman offering you a pair of socks? This is a simple example which defines upselling, a highly effective sales technique. Upselling can be termed as a sales technique where you offer the customer with additional goods and services with purchase.Read More